Helping our clients envision, strategize, plan, and implement an end-to-end solution for adding products or programs with the science and support needed for validation and rationalization.
Madden Global Solutions offers solutions to bring sales plans to fruition, leveraging decades of experience. We are able to execute complex processes while also capturing critical data to improve results and grow revenue.
Madden Global Solutions was reviewing promotional performance and realized that the retailer was not ordering enough additional inventory to support the increased unit movement during promotions. The retailer was running out of stock during promotions causing a loss of sales and dissatisfied members.
Madden Global Solutions created a supply chain report to share with both the client and the retail partners showing the loss of sales during promotional periods due to not ordering enough additional inventory causing out of stocks in clubs. We have since created supply chain reports for each category and send it out to both client and retail partners on a weekly basis. In addition, we started to have weekly supply chain calls with both parties to ensure the retailer placed an increase in inventory in some cases up to 45% extra prior to the start of the event. We also ensure the orders taper down towards the middle of the promotion so we don’t exit the event with excess inventory in clubs. The client is also involved in these weekly meetings to ensure they are prepared for increased orders as well as the slowdown of the increase.
The weekly meetings with the retailers supply chain team and Category Merchant as well as the client and Madden Global Solutions has proved to be an ongoing success. There has been an increase of 19% during promotional periods since this new process has been implemented.
We have been working with Madden Global Solutions since 2016. MGS was instrumental in placing our product which was the #1 volume SKU in the set. They have been a great partner and have proven their worth time and time again in numerous ways. They always have great connectivity with the merchant team that has changed almost on a yearly basis in recent years as well as stay up to date on the retailer’s ever-changing procedures. The Madden team consistently helps guide us through various processes and procedures including recommended marketing events, what to expect in upcoming negotiations, guidance on merchant requests and helping us understand what are the most up to date requirements. The Madden team provides us with weekly POS sales data, monitors and manages supply chain, keeps track of promotion performance, and completes all needed documentation for article set-ups and marketing submission forms. MGS is a valued broker partner for us.
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